Construction and component direction
Use the supplied product views to focus component, construction and configuration decisions.
Soft Lure / Rigged Soft Lure
Underspin Soft Swimbait 18g / 21g
A pre-rigged paddle-tail swimbait in 18 g and 21 g options with an underspin blade and multiple body finishes.
- Weight
- 18 g / 21 g
- Lure type
- Underspin soft swimbait
- 01
- Weight and size selection
- 02
- Color and finish review
- 03
- Hook and rigging options
- 04
- OEM branding and packaging
Final construction, commercial terms and specifications are confirmed through the project brief and approved sample.
Finish and brand presentation
Review color, surface direction, component presentation, branding and retail packaging together.
- 01Pre-rigged swimbait collections
- 02Predator-fishing lure ranges
- 03Private-label soft-lure programs
- 01
Brief
Market, category and product direction
- 02
Develop
Form, finish, components and branding
- 03
Sample
Physical review and approval comments
- 04
Produce
Production against the approved reference
Which Underspin Soft Swimbait configurations are available?
The supplied series includes 18 g and 21 g options. Additional construction and component details are confirmed against the current sample and buyer brief.
Can the finish and branding be customized?
Color, component presentation, logo application and packaging can be reviewed through the OEM brief and approved sample process.
Development program
Soft Lure Development
A development path for soft-lure concepts that need a clear use case, visual identity and range story.
- Profile and action direction
- Color and finish direction
- Rigging review
Development program
Carp Rods
A carp-rod program focused on category direction, use context and a consistent branded range.
- Product concept direction
- Action and use review
- Component styling
Development program
Feeder Rods
A feeder-rod program for brands aligning fishing use, range architecture and presentation decisions.
- Product concept direction
- Action and use review
- Component styling
Development program
Bass Rods
A bass-rod program for brands building a confident category story around use, styling and market position.
- Product concept direction
- Action and use review
- Component styling