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Hard lure bodies arranged for a product development review

Hard Lure

Shape hard-lure profiles, action, finishes and rigging around a clear market brief.

Hard Lure product series

Explore current product references with supplied specifications, finish views and construction details. Final OEM decisions are confirmed against your brief and approved sample.

Flyer Shore Metal Jig product overview
Metal Jig

Flyer Shore Metal Jig

A streamlined shore-jigging series in 10 g, 14 g and 19 g weights with multiple reflective finish directions.

  • Weight and size selection
  • Color and finish review
  • Hook and rigging options
Stream Spoon product overview
Spoon

Stream Spoon

A compact single-hook stream spoon series across 2.3 g, 3 g, 3.9 g and 4.6 g weights.

  • Weight and size selection
  • Color and finish review
  • Hook and rigging options
Twitch Sinking Minnow product overview
Sinking Minnow

Twitch Sinking Minnow

A 70 mm, 9.5 g sinking minnow with a compact diving lip and a supplied range of natural and contrast finishes.

  • Weight and size selection
  • Color and finish review
  • Hook and rigging options

Hard Lure development programs

Use a representative program to start a focused conversation around market position, construction and brand presentation.

Hard lure bodies arranged for a product development review
Development program

Hard Lure Development

A development path for brands defining a hard-lure range around fishing use, market and visual direction.

  • Profile and action direction
  • Color and finish direction
  • Rigging review

A category is only the starting point.

Market position, fishing use, finish, brand presentation and packaging all shape the final program.

Discuss a hard lure program.

Share your target market, product direction and launch needs. We will use the brief to start a focused sourcing conversation.

Hard Lure Development Programs | LureGee