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Fishing rods and reels prepared for field use

Fishing tackle programs

Explore development-ready categories for wholesale, private label and OEM projects.

Representative development programs

These pages describe the project scope we can discuss. Final specifications are confirmed through your brief and sample review.

Hard lure bodies arranged for a product development review
Development program

Hard Lure Development

A development path for brands defining a hard-lure range around fishing use, market and visual direction.

  • Profile and action direction
  • Color and finish direction
  • Rigging review
Lure components arranged on a work surface for development
Development program

Soft Lure Development

A development path for soft-lure concepts that need a clear use case, visual identity and range story.

  • Profile and action direction
  • Color and finish direction
  • Rigging review
Fishing rods arranged together for a product range review
Development program

Carp Rods

A carp-rod program focused on category direction, use context and a consistent branded range.

  • Product concept direction
  • Action and use review
  • Component styling
Fishing rods arranged together for a product range review
Development program

Feeder Rods

A feeder-rod program for brands aligning fishing use, range architecture and presentation decisions.

  • Product concept direction
  • Action and use review
  • Component styling
Fishing rods arranged together for a product range review
Development program

Bass Rods

A bass-rod program for brands building a confident category story around use, styling and market position.

  • Product concept direction
  • Action and use review
  • Component styling
Fishing rods arranged together for a product range review
Development program

Trout Rods

A trout-rod program shaped around a focused use direction, visual consistency and buyer review.

  • Product concept direction
  • Action and use review
  • Component styling
Fishing rods arranged together for a product range review
Development program

Lure Rods

A lure-rod program that connects product feel, component styling and a coherent tackle collection.

  • Product concept direction
  • Action and use review
  • Component styling
Fishing rods arranged together for a product range review
Development program

Fly Rods

A fly-rod program for brands developing a clear category expression and practical review path.

  • Product concept direction
  • Action and use review
  • Component styling
Fishing rods arranged together for a product range review
Development program

Surf Rods

A surf-rod program for brands aligning saltwater use, range direction and market presentation.

  • Product concept direction
  • Action and use review
  • Component styling
Fishing rods arranged together for a product range review
Development program

Boat Rods

A boat-rod program focused on a clear saltwater use case, category styling and presentation.

  • Product concept direction
  • Action and use review
  • Component styling
Fishing rods arranged together for a product range review
Development program

Force Rods

A force-rod program for brands developing a confident saltwater range around their buyer brief.

  • Product concept direction
  • Action and use review
  • Component styling
Fishing reels and rods displayed together for a range review
Development program

Reel Development

A reel program for brands coordinating product concept, component styling and a balanced tackle range.

  • Product concept direction
  • Use and handling review
  • Component styling
Fishing line products arranged for a product assortment review
Development program

Fishing Lines

A fishing-line program for brands planning an easy-to-understand range and consistent retail presentation.

  • Range planning
  • Color and finish direction
  • Brand application
Tackle boxes arranged as part of a fishing accessory assortment
Development program

Tackle Boxes

A tackle-box program for brands aligning organization, visual identity and a connected accessory range.

  • Range planning
  • Color and finish direction
  • Brand application
Flyer Shore Metal Jig product overview
Metal Jig

Flyer Shore Metal Jig

A streamlined shore-jigging series in 10 g, 14 g and 19 g weights with multiple reflective finish directions.

  • Weight and size selection
  • Color and finish review
  • Hook and rigging options
Stream Spoon product overview
Spoon

Stream Spoon

A compact single-hook stream spoon series across 2.3 g, 3 g, 3.9 g and 4.6 g weights.

  • Weight and size selection
  • Color and finish review
  • Hook and rigging options
Twitch Sinking Minnow product overview
Sinking Minnow

Twitch Sinking Minnow

A 70 mm, 9.5 g sinking minnow with a compact diving lip and a supplied range of natural and contrast finishes.

  • Weight and size selection
  • Color and finish review
  • Hook and rigging options
Fishing lure prototype being shaped on a development workbench

Purpose-built for your brand.

Bring a reference sample, category brief or early product idea. The OEM process creates a clear path to a reviewable sample.

Explore OEM & ODM

Need a catalog matched to your buying brief?

Tell us the categories and market you are sourcing for. We will use that context to focus the product conversation.

Fishing Tackle Programs | LureGee